As you drive around town, imagine taking advantage of the space on the side of your vehicle and promoting your business with it.

Most likely, you have already seen competitors and other companies doing just that. Why? Because vehicle wraps are an excellent advertising source that doesn’t require you to rent a billboard – and exposes you to hundreds of potential customers daily.

In fact, automobile advertising is one of the cheaper ways to promote your brand. According to a study by 3M, the cost-per-thousand-impressions for fleet graphics averaged just $0.48, while television and magazines were over $20.

Furthermore, when asking consumers about vehicle wraps and advertisements, 97 percent said that they recalled ads they saw on trucks, and 96 percent felt that wraps were more impactful than billboards.

3 Versatile Benefits to Vehicle Wraps

If the numbers are not enough, there are more benefits to using fleet graphics, vehicle wraps and lettering on company cars.

1. Scalable Advertising: Vehicle wraps are both
2. short and long-term advertising solutions. You can use them when you want, control the style, and even update the wrap to reflect events, awards and changes.
3. Local Targeting Free of Charge: As a brick-and-mortar location, you want to target local consumers. Doing so online and through advertisements costs money, but the only cost you have for vehicle wraps is the initial purchase. From there, you target local consumers for free every time you drive the company car.
4. Brand Consistency: Unify your company brand and campaign by incorporating brand elements into your wrap.

Starting with a Quality Vehicle Wrap is Key

Before ordering a generic vehicle wrap online, keep in mind you need something creative, fun and unique to your brand.

Apex Signs & Graphics, Inc. can help you design the perfect vehicle wraps for any size vehicle.

Get a quote for your vehicle wrap today at 847-604-4321 or contact us online with your questions.