If the recent rain is any indication, Lake Bluff is in for another wet winter. Putting prospective customers into a shopping mood can be difficult when the skies are gray. That said, you may be able to better your odds for a profitable holiday shopping season by displaying large lawn signs in Lake Bluff IL.

Lawn Signs 101

The typical yard sign features a panel crafted from corrugated plastic or aluminum. It installs in the ground with wire stakes or stainless steel rods, depending on the length of time you anticipate displaying the signage. Large signs typically measure 24 inches by 36 inches, but our technicians gladly customize the size to feature measurements of four feet by four feet or even bigger. These products are suitable for all retailers, service providers, organizations, and anyone else who wants to advertise a product or business.

Holiday Shopping: Creating an Ambiance for Buyers

It is interesting to note that you do not have to be a retailer to use yard signs when setting the stage for holiday shoppers. In fact, plenty of service providers now use this setup to prove to the consumer the relevance of their businesses for this buying occasion. What are your options?

• Seasonal sale advertisements. Whether it is the end of the summer season clothing sale or the winter holiday shopping extravaganza, alert prospective shoppers that your store is hosting a sale for the occasion. These signs can be as colorful as you like, feature seasonal images, or underscore your brand by displaying the business’ corporate colors.
• Tie-ins. A chimney sweep might start showing Santa-Claus-related imagery to remind customers that it is time for the winter maintenance service call. After all, you would not want to let Santa get stuck! This type of seasonal tie-in works for a broad range of service providers including chiropractors, home cleaners, and real estate professionals. Formulate the message in keeping with your niche.
• Product arrivals. Alert shoppers that you have this year’s hot toy or product in stock. Design a large lawn sign displaying a mountain of gift boxes or the space underneath a holiday tree. Add the image of the product to the graphic to make the point.

Turning Shoppers into Buyers

Commission these signage solutions now so that you are ready to begin advertising as early as possible. Since winter holiday ads are coming out sooner each year, it pays to be at the forefront of marketers who have their ducks in a row. Larger than average lawn signs give you the advantage of allowing for contour-cut displays, which helps your storefront setting to stand out. Customized shapes also turn heads for contractors and service providers who use these signage solutions for their holiday advertisements. Of course, we can always stick with the customary rectangle, square, or oval that maximizes the display space for lettering and information.

If we have piqued your interest in the display of large lawn signs in Lake Bluff IL, or its surrounding areas, contact our graphic artists today to schedule a design consultation.